Privacy Policy
1) INFORMATION ON THE COLLECTION OF PERSONAL DATA AND CONTACT DETAILS OF THE CONTROLLER
1.1 We are pleased that you are visiting our website and thank you for your interest. Below, we inform you about how your personal data is handled when using our website. Personal data is any data by which you can be personally identified.
1.2 The controller responsible for data processing on this website within the meaning of the General Data Protection Regulation (GDPR) is Lotalondon. The controller is the natural or legal person who alone or jointly with others determines the purposes and means of processing personal data.
1.3 For security reasons and to protect the transmission of personal data and other confidential content (e.g. orders or inquiries), this website uses SSL or TLS encryption. You can recognize an encrypted connection by the string “https://” and the lock symbol in your browser bar.
2) DATA COLLECTION WHEN VISITING OUR WEBSITE
When you use our website for informational purposes only (i.e. without registering or otherwise providing us with information), we only collect data that your browser transmits to our server (“server log files”). When you access our website, we collect the following data, which is technically necessary to display the website:
- Visited website
- Date and time of access
- Amount of data sent in bytes
- Source/reference from which you accessed the page
- Browser used
- Operating system used
- IP address (possibly anonymized)
Processing is carried out in accordance with Art. 6(1)(f) GDPR based on our legitimate interest in improving the stability and functionality of our website. The data will not be passed on or used otherwise. However, we reserve the right to check the server log files retrospectively if there are concrete indications of unlawful use.
3) COOKIES
To make visiting our website attractive and to enable the use of certain functions, we use cookies. These are small text files stored on your device. Some cookies are deleted after your browser session ends (session cookies), while others remain on your device and allow us or partner companies to recognize your browser on your next visit (persistent cookies).
Cookies may collect user information such as browser data, location data, and IP address. Persistent cookies are automatically deleted after a specified period.
Some cookies help simplify the ordering process (e.g. saving the contents of a shopping cart). If personal data is processed via cookies, this is done under Art. 6(1)(b) GDPR (contract performance) or Art. 6(1)(f) GDPR (legitimate interest in functionality and user experience).
We may work with advertising partners who also place cookies (third-party cookies). You will be informed separately about their use.
You can configure your browser to inform you about cookies and decide individually whether to accept them, or exclude them entirely. Disabling cookies may limit website functionality.
4) CONTACTING US
When contacting us (e.g. via contact form or email), personal data is collected. This data is used solely to process your request and for technical administration.
Legal basis:
- Art. 6(1)(f) GDPR (legitimate interest)
- Art. 6(1)(b) GDPR (if related to a contract)
Your data will be deleted once your request has been fully processed, unless legal retention obligations apply.
5) DATA PROCESSING FOR CUSTOMER ACCOUNT AND CONTRACT EXECUTION
Personal data is collected and processed under Art. 6(1)(b) GDPR if you provide it for contract execution or when creating a customer account.
You can delete your account at any time. After contract completion, data is blocked in accordance with legal retention periods and deleted afterward, unless further use is permitted or consented.
6) USE OF DATA FOR DIRECT MARKETING
6.1 Newsletter Subscription
If you subscribe, we will send you regular updates. Only your email is required. We use a double opt-in process.
You can unsubscribe at any time via a link or by contacting us.
6.2 Newsletter for Existing Customers
If you provided your email during a purchase, we may send offers for similar products based on legitimate interest (Art. 6(1)(f) GDPR). You can object at any time.
7) DATA PROCESSING FOR ORDER HANDLING
Your data may be shared with:
- Shipping providers (for delivery)
- Payment providers (for processing payments)
Legal basis: Art. 6(1)(b) GDPR.
Payment providers include:
- PayPal
- SOFORT (Klarna)
These providers may conduct credit checks.
8) REVIEW REMINDER
We may send a one-time email reminder to review your order if you consented (Art. 6(1)(a) GDPR). You can withdraw consent at any time.
9) SOCIAL MEDIA PLUGINS
We use plugins from:
- Google+
These are integrated via secure “Shariff” links, meaning no data is transferred unless you click the button.
10) ONLINE MARKETING
10.1 DoubleClick by Google
Used for targeted advertising and performance tracking.
10.2 Google Ads Conversion Tracking
Tracks whether users perform actions after clicking ads.
You can disable cookies or tracking via browser settings.
11) WEB ANALYTICS
Google Analytics is used with IP anonymization. Data is used to analyze website usage and improve services.
You can opt out via browser plugins.
12) RETARGETING / REMARKETING
We use:
- Facebook Pixel
- Google Ads Remarketing
These tools track user behavior for advertising optimization (with consent).
13) RIGHTS OF THE DATA SUBJECT
You have the right to:
- Access your data (Art. 15 GDPR)
- Rectify data (Art. 16 GDPR)
- Delete data (Art. 17 GDPR)
- Restrict processing (Art. 18 GDPR)
- Data portability (Art. 20 GDPR)
- Withdraw consent (Art. 7 GDPR)
- File complaints (Art. 77 GDPR)
Right to object:
You may object to processing based on legitimate interest or for direct marketing at any time.
14) DATA RETENTION
Personal data is stored according to legal retention periods and deleted when no longer needed unless there is a legitimate reason to retain it.